Shopify Stock: The Reason for Monday’s Shock Drop

Shopify Stock

Shopify Stock (NYSE:SHOP)

Shopify stock (NYSE:SHOP) dropped by 6.5% on Monday. The Shopify stock was down 3.7% as of 11:47 AM ET.

The decline of the online retailer was precipitated by the pessimistic forecasts of a Wall Street expert.

What’s the Reason?

According to The Fly, KeyBanc analyst Josh Beck has reduced his $50 price objective on Shopify stock to $45 while keeping his overweight (buy) rating on the company. Investors still stand to earn over 51% from Friday’s closing price despite the lower price goal.

Analysts have scrutinized digital tea leaves and other proxies for Shopify’s GMV and GPV, the two most frequently watched gauges of the company’s performance. According to the evidence he gathered, sales growth decreased from 11% year-over-year in the second quarter to 10% in the third.

However, not all news was terrible; information about merchants leaned optimistically. Proxies from merchants rose by 30% sequentially, while downloads rose by 3% for the firm overall.

What’s Next?

While keeping an eye on Shopify’s expansion is a good idea, we shouldn’t make any assumptions until we hear the firm’s official figure. Also, considering the present macroeconomic difficulties, a slowdown in growth wouldn’t be unexpected.

On the other hand, analysts must concentrate on the next three to six months instead of the next three to five years as long-term investors do.

Shopify expects GMV to stay ahead of the retail industry for the rest of 2022 and beyond. The company aims to increase merchants joining in the second half of 2022. In addition, projections show that online sales will increase from $5.8 trillion in 2022 to $8.1 trillion in 2026.

Shopify stock is the epitome of a long-term growth story; the firm is set up to reap the benefits of the anticipated expansion of the e-commerce market and to reward its patient investors in the process.

Featured Image-  Megapixl @ Burdun

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About the author: I'm a financial journalist with more than 1.5 years of experience. I have worked for different financial companies and covered stocks listed on ASX, NYSE, NASDAQ, etc. I have a degree in marketing from Bahria University Islamabad Campus (BUIC), Pakistan.