Walmart Stock up as Experiences Initial Success With Its Virtual Changing Room

Walmart stock

Walmart stock was trading at $133.64 by 01:09 PM EDT.

With a new virtual fitting room, Walmart (NYSE:WMT) is making use of its recent technology investment once more in an effort to boost sales even as consumer discretionary spending faces greater pressure. As some customers cut back on their clothing purchases, Walmart is introducing a new tool that it hopes will encourage them to press the “buy” button. The technology is a result of the company’s acquisition of Zeekit, a startup offering virtual changing rooms; it is the newest feature to be added to its website.

Walmart Invests In Sustainable Beef As Part Of Its Efforts To Source Higher-Quality Beef

Customers may select a model with a similar body type, complexion tone, and hair color using the technology, which the retailer initially introduced in March. Later on, it increased from 50 to 120 models. Amazon offers a tool that employs augmented reality to let customers view how a shoe might look on its feet. Other stores have also dabbled with virtual try-on.

Q2 Earnings Beat Estimates, Walmart stock bullish

Walmart (NYSE:WMT) released its fiscal 2023 second-quarter results. Adjusted earnings per share for the company fell by one penny to $1.77 from $1.78 at the same time last year. The metric, though, was higher than the $1.60 Zacks Consensus Estimate. $152.9 billion in total revenues, an 8.4% increase, exceeded the average estimate of $151.4 billion.

Walmart’s prediction for performance

As consumers buy less discretionary goods, the big-box retailer joined a growing list of businesses, including Target (NYSE:TGT) and Best Buy (NYSE:BBY), which have reduced their full-year profit outlooks. For the entire year, Walmart now anticipates adjusted earnings per share to fall between 9% and 11%. On Friday, Walmart’s stock was slightly up.

Featured Image – Megapixl © Andreistanescu 

Please See Disclaimer

About the author: I'm a financial freelance writer keen on the latest market developments which i articulate with writing stock updates, press releases and investor news. As a person i live by the code of a sustainable human existence and a carbon neutral universe. When off work, i spend time reading non-fiction books, flying drones, and outdoor cycling.