Adobe Stock: Is the 22% YTD Drop a Buying Opportunity?

Adobe Stock

Adobe Systems (NASDAQ:ADBE) has outperformed the broader market significantly over the long term, with staggering gains of more than 660% in the last decade and over 2,180% since April 2004, propelling its market capitalization to $212 billion. However, despite these remarkable achievements, ADBE stock currently trades 32% below its all-time highs and has experienced a downturn of over 22% in 2024.

Q1 Performance and Analyst Downgrades

Following the release of its Q1 results for fiscal 2024 in February, Adobe faced a sharp decline in its stock price, plummeting nearly 14% in a single trading session. Despite surpassing consensus estimates on revenue and earnings, a tepid top-line forecast for Q2 triggered the sell-off, marking the stock’s most significant daily drop since September 2022.

In fiscal Q1 of 2024, Adobe reported revenue of $5.18 billion and adjusted earnings of $4.48 per share, exceeding analysts’ expectations. However, its Q2 revenue projection of $5.25 billion to $5.30 billion fell short of consensus estimates, as did its earnings forecast of $4.35 to $4.40 per share.

This disappointing outlook led to a flurry of analyst downgrades, with Bank of America (NYSE:BAC) reducing its price target on ADBE from $700 to $640, Barclays (NYSE:BCS) lowering its target from $700 to $630, and Morgan Stanley (NYSE:MS) maintaining a price target of $660. Despite these revisions, all three firms maintained positive ratings on the stock, citing optimism about Adobe’s Firefly, a generative artificial intelligence tool, and the underlying strength of its Creative Cloud business.

Analyst Consensus and Target Price

Out of 31 analysts covering ADBE stock, the majority recommend it as a “strong buy,” with a few suggesting a “moderate-buy” or “hold,” and only two recommending a “strong sell.” The mean target price for ADBE stock is $626.31, representing a potential upside of 34.6% from Friday’s closing price.


While Adobe faces short-term challenges and market volatility, its strong position in the software industry, innovative AI initiatives, and robust revenue forecasts suggest long-term potential. However, investors should weigh the risks and conduct thorough research before deciding whether to capitalize on the current dip in Adobe’s stock.

Featured Image: Megapixl

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